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STOCKHOLM SCHOOL
OF ECONOMICS

Management Diploma for Athletes

The Management Diploma for Athletes (MDA) program marked the start of sports and business at the Stockholm School of Economics. In 2011, SSE Executive Education was invited by the Johan Cruyff Institute to launch this one-year program. With the MDA. we got the first "real" educational program. In terms of content, the MDA program can be seen as a "mini-MBA program". Similar to an Executive MBA program, the participants learn about strategy, marketing, leadership, and accounting. In total, the program is 30 days, normally consisting of 2-day modules. In 2021, we were running MDA 8. Throughout all of these years, Anders Sewerin and Peter Rover have done a great job as program leaders.

Management Diploma for Athletes 

A tailor-made entrepreneurship and general management program, to support elite athletes in their transition to a second career. 

Welcome to Your Next Career! 

Have you spent most of your life focused on your sporting career? Looking for qualified training that will help you take a big step forward in your second career while at the same time complementing your acquired skills from your athletic career? Do you want to learn how your specific and unique experiences from sports can be useful to business? 

If you answered "yes" to any of these questions, you are well on your way to being a valuable asset to the business community - a person with a background in sport with a strong knowledge of the challenges facing businesses. 

For You with a Background in Sport

MDA is specifically for professional athletes, ready to start their next career. Our diploma program brings together people from various sports arenas who all have in common a strong commitment and determination to succeed. These are the same ingredients to make both a successful career in sport and a successful career in business. 

The Program Provides many Possibilities 

- Build a platform for a new career outside of sport

- Start your own company within or outside of the sports world

- Take the next step in your current job

- Develop in your role as a manager and a leader in a club or an association

The education perfectly complemented my background in sport and gave me a great platform to move to the next level in my career.
Christina Bengtsson
MDA Alumni
This is a great and very important foundation for a quick transition into a new phase after your sport career.
Peter Forsberg
MDA Alumni

A Customized Educational Program Just for You 

Management Diploma for Athletes is focusing on business skills, leadership, and governance. It builds on your experience from the world of sport and gives you a unique opportunity to rapidly gain insight and knowledge that will give you a platform for a second career - either in business or the sports world.

The curriculum is built around two-day modules which gradually build up your knowledge and deepen your insights. The education spans a total of 30 days in class spread over a year. 

MDA builds on your sports background by combining quality academic content with our close relations to the business community. The program focuses on five thematic areas needed to provide the full picture of how to run, develop or start a business. 

Contact

Anders Sewerin

+46 707 564 707

anders@cruyffinstitute.se