A workshop at Accenture was held that required the students to use their creativity to come up with innovative ideas of how a furniture company could use AI to create more of an experience for the customers. Primarily, a presentation was held by Johan Åkerlund, from Accentrue Song, in the topic of AI in retail and previous research was presented. Later, the students were divided into groups to do design thinking activities, as well as together establish a creative example of how AI could be used. Examples of ideas that came up were augmented reality, using social media, creating apps etc. The solutions were later presented in front of the class, where the students then got to give feedback to their classmates.

Linnéa Ingwall, Key Account Manager, Accenture's Retail Club