Past insights and future outlooks at Coca-Cola Europacific Partners
22 November, 2022
The students of the RM program got to listen to Nils Nybonde, Senior Manager in Business Insights at Coca-Cola Europacific Partners.
Nils held a theme lecture about insights and outlooks in times of uncertainty and how Coca-Cola plans to navigate ahead. He talked about how to create an insight driven culture and highlighted important aspects such as enabling access, reducing complexity, continuously improvement, actionability and communication.
The theme lecture also addressed the consumption crisis, where households are at the center suffering from high inflation and interest rates. Further we addressed the producer price index and different strategies for handling cost increases.
Isabelle Moreau, Key Account Manager, Coca-Cola Europacific Partners Retail Club