Program structure: BSc in Retail Management
All six semesters include mandatory courses with a specific focus on retail. They also provide you with general knowledge within business and economics.
The Applied Retail Track runs trough all six semesters and gives you a unique opportunity to work closely with well-known retail companies. It gives you unmatched networking opportunities for a future career in retail.
The Antonia Ax:son Johnson Tutorial Program also runs through all six semesters and focuses on offering a more personalized learning experience and develop your leadership skills.
In semesters 5 or 6, you write your Bachelor thesis and also have a big company project. Furthermore, you have the opportunity to go on an exchange semester at one of more than 100 prestigious partner universities around the world.
See the program structure in full detail below.
Before the start of the program
Before you enroll, we offer a preparatory Mathematics course as well as "Welcome to Swedish", a popular introductory course for international students who wish to familiarize themselves with the Swedish language and culture (even though all programs at SSE are taught in English).
Semester 1-2
Semester 1
- Introductory course in happiness and wellbeing. Organized at SSE's conference centre outside of Stockholm. The course is led by Micael Dahlen, Professor of Wellness, Welfare and Happiness at SSE.
- Accounting
- Economics I
- Introduction to Retailing
- Marketing
- Applied Retail Track & Tutorial Program
Semester 2
- Economics II
- Management Control
- Marketing Research
- Supply Chain Management
- Applied Retail Track & Tutorial Program
Semester 3-4
Semester 3
- Business Law
- Finance
- Management & Organization
- Retail Accounting and Financial Management
- Applied Retail Track & Tutorial Program
Semester 4
- Customer Experience Management
- Data Analytics: Statistics for Retail Management
- Data science for Retail Management
- Marketing Communications
- Principles of Happiness
- Applied Retail Track & Tutorial Program
Semester 5-6
Semester 5
- Advanced Customer Management
- Applied Retail Track Company Project
- Current Issues in Retailing
- Operations Strategy
- Applied Retail Track & Tutorial Program
Semester 6
- Brand and Category Management
- Degree Project
- Innovation Strategy (If you have a strong interest in starting your own business, make sure to also check out the SSE Business Lab (not part of the program).
- Applied Retail Track & Tutorial Program
Possibility for exchange semester
In semester 5 or 6, we also have a number of spots available if you want to go on an exchange semester at one of our more than 100 partner universities abroad.