Jonas Colliander Presents report for SWEDISH gOVERNMENT oFFICIAL rEPORTS
12 January, 2018
Jonas Colliander et al presents a report about the changing advertising landscape for the Swedish Governmental Official Reports.
Among other things, they touch upon advertising in social media.
Read the full report (in Swedish):
http://www.regeringen.se/48e152/contentassets/d9e443d926cb4ee4abcc58de7976c001/ett-reklamlandskap-i-forandring--konsumentskydd-och-tillsyn-i-en-digitaliserad-varld-sou-20181.pdf
Article in Dagens Industri Digital (in Swedish): https://digital.di.se/artikel/utredning-vassade-vapen-mot-smygreklam-pa-natet-foreslas
