H&M’s Retail Club first digital study visit focused on presenting the latest on H&M’s Sustainability efforts across their value chain. The visit was successfully held on Zoom.

IKEA Retail Club had a career training module with the second-year students.

Swedish Match Retail Club had a workshop about Swedish Match’s stores and how to integrate the tobacco free alternative "ZYN" into the different store concepts.

Coop’s Retail Club had a career training module with focus on how to get the first job och further career development.

Axel Johnson Retail Club had a study visit to Axfood; Sweden’s leading grocery retailer actor which consists of companies such as Willys, Hemköp, Dagab, Tempo, Urban Deli, and mat.se.

The second-year students in Swedish Match’s retail club had a career module about how to apply for a trainee-ship or a job.

ICA ́s Retail Club had a workshop on sustainability.

Systembolaget's Retail Club had a workshop on the company's assortment and buying process.

ICA had a theme lecture focusing on highlighting management challenges, marketing and waste for ICA Kvantum Kvissleby outside of Sundsvall.

Carl-Philip Ahlbom received an Honorable Mention at the 2020 AMA Winter Academic Conference in San Diego (US) for his SSE PhD Thesis "How Technology is Evolving In-Store Shopping Behaviors: Evidence from the Field" (March 2019).